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‘Improving the visitor experience’ theme of AIM conference June 2012

Would you go back?  Find out how to provide an outstanding visitor experience at the next AIM Conference – 14-16 June – Swindon, Wiltshire
The annual AIM Conference will focus on what makes a visitor experience outstanding, one that makes you want to tell your friends about and one that you would happily repeat.  Would You Go Back? Growing the Museum Visitor Experience is hosted by STEAM: Museum of the Great Western Railway, in conjunction with the National Trust at Heelis, Swindon, Wiltshire, and sponsored by Development Partners.  The AIM Conference is a great networking opportunity as well as the chance to hear outstanding speakers and join in with workshops.  AIM members rely on visitors’ enjoyment – without meeting or exceeding visitor expectations independent museums are unlikely to survive or flourish, so this conference will look at some success stories and approaches that could transform your museum offer.  Watch out for the full programme and booking form later on the website, www.aim-museums.co.uk.

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